Top 5 Consumer Finance Apps in Madagascar Q4 2022

In the fourth quarter of 2022, the top consumer finance apps in Madagascar showed varied performance trends in terms of weekly downloads and active users. Here is a closer look at the data from Sensor Tower:

MyBOA - Mobile Banking from BANK OF AFRICA saw a fluctuating trend in weekly downloads. The app started the quarter with 2.2K downloads in the last week of September, dipped to around 1.0K in early December, and ended the year with approximately 1.2K downloads in the final week of December.

SG Connect by Société Générale African Business Services also exhibited fluctuations in weekly downloads. Beginning with 414 downloads in the last week of September, the app saw a low of 241 downloads at the end of October and peaked at 532 downloads in the week of December 19.

BNI-NET from BNI MADAGASCAR had relatively stable weekly downloads throughout the quarter. The app maintained around 150 to 200 downloads per week, peaking at 206 downloads in the week of December 19.

L'Appli SG by Société Générale showed a consistent number of active users, starting at approximately 2.8K in late September and increasing to around 3.3K by the end of December. Weekly downloads were more variable, with a high of 177 downloads in late November and a low of 74 downloads in the final week of December.

My Baobab from Baobab Groupe had relatively steady weekly downloads, fluctuating between 120 and 200 downloads. The app peaked at 206 downloads in the week of November 21 and ended the quarter with 114 downloads in the last week of December.

These insights into the performance of the top consumer finance apps in Madagascar for Q4 2022 highlight the varying trends in user engagement and app downloads. For more detailed analytics and insights, visit Sensor Tower.